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Change of direction !

Passion is the difference between having a job and having a career

When you decide to start a career in event management, many questions may come to mind. This unfamiliar environment can create a certain amount of apprehension that disappears with time, because, let’s face it, it’s a completely amazing field! Moreover, at ABP, we have a few collaborators who joined us without any knowledge of this field, but with immense skills and are today part of our most precious assets!

Everyone’s background is different, but the same question often comes to mind… why event industry? Our dear Alicia comes from the field of journalism and catering. She shares that for her, unlike interior design, event design allows her to have very different projects and not think about creating timeless designs. She can now create unique decors that give her total creative freedom.

On the other hand, Antoine, our digital marketing master mind, had heard that event management was a very stressful field and that you always had to be ready for a turnaround, no matter what time of day. Also, that it was a field filled with freedom and creativity. In short, a field that manages results and not time.

As Antoine says, this field has a lot of unexpected twists and turns, but also some nice surprises. For Alicia, working at the Quebec City office means being surrounded by a team that sticks together even during these difficult times of pandemic. In her previous job, she was rather alone and was looking for a team to develop other talents. When she joined ABP, that’s what she finally got…a creative team. 

If we think more from an event creation point of view, the point that Antoine finds most extraordinary in the business is the collaboration of all the trades to make the event in question. Lighting, sound, florists, planners, furniture, catering, etc. It’s impressive to see so many people working and putting all their talent into every aspect to make the event hotter and hotter.  A lot of people are involved, but everyone knows each other! It’s really like a tight-knit little gang that sticks together through all sorts of projects.

This field is a great way to gather all your hidden talents and we assure you that you won’t be disappointed to embark on this beautiful adventure. Event management has also allowed Alicia to put her professional career to good use, with the feeling that each diploma or training course allows her to be more efficient, as if her eclectic career path had finally found its meaning.

The event industry is like a beautiful love story, with its ups and downs, its more stressful moments than others, and with which we fight, as we are doing now, to remind everyone of the importance of this field that brings joy and laughter. If you are a person with a thirst for creation, who is full of energy, who likes to be surrounded by bright people and who is not afraid to get involved … then we recommend it to you at 110%. Yes, yes, you will have a big “CRUSH” guaranteed!

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